ABOUT US
Established in 1981, Handy-Age is a Taiwan-based professional Export and Trading Company offering a wide range of quality, innovative and profitable items.
With highly experienced R & D teams, Handy-Age provides integrated services including product sourcing, shipping and OEM/ODM branding. Rooted in connections with leading Taiwanese factories, it is our goal to bring products that enhance and enrich our clients’ lifestyles. Inspiring and creative, our product range encompasses your pets, outdoor and fitness as well as satisfying the green fingers.
The passionate and professional team at Handy-Age dedicate themselves in providing global customers with the latest information, sourcing and effective solutions to satisfy each target market. We endeavor to put our customers as our first priority and it is always a pleasure to welcome your further contacts.
Company History
1981
Founding of Handy-Age amongst the take off of Taiwan’s International Trade.
1982
Encounter with first New Zealand client – Brian Smith – setting the foundation for our Machinery products.
1983
Through the establishment with Ron Sutton and a large New Zealand Purchasing Team, Handy-Age became the sole agent supplying for ‘Foodstuff’ and ‘Four Squares’. This became the start of our Hand Tools and Household & Kitchenware products.
1984
Founding of sister-company Brazil Handy-Age through esteemed partner Thomas Cheng.
1986
Start of Pet and Gardening products through collaboration with long-term Australian client.
1988
Sole Agent of supplying “Clear Wrap Cutters” worldwide. ‘First American Trading Co.’ became our largest client in U.S.A.
1990
With 10 years of trading experience, Handy-Age started investing in molds and production of Alcohol Testers. We successfully built up many Portuguese clients in this field.
1995
Transition into Internet Era and Electronics Storage.
1996
Establishment with Brazil client ‘Sumerland’ and collaboration with Taiwan’s largest Umbrella makers. Start of our Umbrella line of products.
1997
Handy-Age established first official website.
2000
With the collaboration of a Bolivia client, Handy-Age started the line of Auto-related products and Lighting.
2005
Establishment with Portuguese client started the line of MSR and POS-related products.
2008
Development fully into E-Commerce and collaboration with many online platforms – Global Source, CENS, Trade Asia, Made-in-China, Alibaba – to fully promote Handy-Age on an International level.
2012
Second generation succession and transition from Christine to Alex and Jenny.
2014
Focused on internal training and enhancing relationships with factories and clients, Alex and Jenny work on re-building a new passionate and professional Handy-Age Team.
2015
With a view to bringing new ideas and all-round services, the advancement of a steady and strengthened team continues to grow.
2016
The birth of the first Handy-Age mascot 'Shi-Feng' Phoenix was born (Chinese name of founder Christine Kuan).
With 3 distinct colors representing our services, we endeavor to deliver:
Reliability (Blue)
Passion / Energy (Red)
Knowledge and Creativity (Yellow)
2017
Signifying the new era of 2nd generation succession and establishment of new video platform on YouTube (Handy-News).
2018
Official division of our diverse products into 3 departments - Handy-Tools, Handy-Life, Handy-Family - to enhance our services and professionalism.
2021
Paving and bridging relationships with 2nd generation factories as a continuation to solid collaborations